Crush It! Why Now Is The Time To Cash In On Your Passion. (Harper Studio, 2009)

The title in itself is enough to make you stop and pick the book up.  What grabbed my attention, besides the great big green CRUSH IT! title, was the sub-heading about Why Now Is The Time To Cash In On Your Passion.

I had, for a long time, thought how great life would be if you could do something for the rest of your life that revolves around your passion.  In reading the jacket cover, I bought the book.

Crush It!

Gary Vaynerchuk writes in a very conversational way, almost as if you are at a bar having a drink with him.  This style of story telling really works.

Gary recounts his story and what worked for him when he turned his family wine business into a multi million dollar business with the aid of online and social media.  From this, Gary developed his personal brand which is one of the main underlying themes of the book.

Gary’s advice?

  • Build your personal brand
  • Create good content
  • Choose your platform
  • Keep it real and authentic
  • Build your community

Perhaps the biggest lesson he shares is to Care.  The checklist in appendix: a is one that you will want to learn, memorise, action, rinse and repeat…over and over again.

Crush It!  A quick and easy read to make you start thinking about the rest of your life.



21 Ways Evernote Will Help You

Save time with these handy tricks



If you have read my two previous articles on Evernote you would know that I am obsessed with it as it is my all time favourite go to app and know the creative ways I use it.

Evernote has saved me in quite a few situations and has in all honesty saved me time and made life easier.  As you may have already noticed Evernote uses the elephant as its logo.  Elephants never forget.  Similarly, when you start using Evernote you will Remember Everything.

Here is my list of 21 cool ways to use Evernote.



And Why It Should Be Yours Too

We all love our apps.  Whether these are games, music related, productivity or utility based they can either take up a lot of your time or help you become more productive and efficient.

For me it is the productive and efficient side of apps that gets my time and attention.

Way back in 2011 I bought myself an android tablet for work.  This was my first leap into a device other than an iPod or mobile phone.   (more…)